Google 更新：2023 年 Google 演算法有哪些更新

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When we talk about updating Google from an SEO perspective, we often talk about algorithms [url= WhatsApp Number Data ]WhatsApp Number Data[/url] but sometimes also talk about filters. But what is the difference between these two terms? Google and its Algorithms When we talk about Google algorithms, we must use the plural because today, the Google search and response engine does not work on a single algorithm, but on many algorithms. In fact, there are multiple algorithms that work together to provide the best possible results for Internet users. In particular, we find algorithms that correlate with link popularity (the original PageRank has evolved tremendously and has little to do with it anymore), and even natural language processing algorithms like BERT or using artificial languages. algorithm. Intelligence and machine learning, such as RankBrain.

During Google updates, sometimes certain entire algorithms change or even a new algorithm comes into play thereby changing Google's results in the SERP. Algorithm Filter To distinguish it from an algorithm, a filter is actually an overlay that is added to the classic Google algorithm, which will be able to improve the overall quality of the results or combat certain types of errors that we owe SEO Spam. Therefore, filters are added that usually have to be updated regularly by Google in order to remove penalized websites. Among the largest algorithmic filters of Google we find the Panda, Penguin or Pigeon filters. Big Google Updates 2023 Since the beginning of the year, we've received a number of important updates, including core updates and useful content.





August 22, 2023: August Core Update At the end of August, in about two weeks, Google rolled out a major core update. The purpose of these updates is to improve the quality of Google results. September 14, 2023: Useful content An algorithm introduced by Google last year will penalize websites that publish low-value-added content on their sites. This type of content affects not only the positioning of the page, but the positioning of the entire website. The update should be applied by the end of September. October 4, 2023: Spam update This update applies the spam detection system to all languages, including French, and to all types of spam, such as hacking, cloaking, automated spam, and more. October 5, 2023: October Core Update Just a few weeks after the August Core Update, Google has released the October version, designed to be more relevant and best respond to user intent. November 2, 2020: October Core Update With this new update, Google has made this the period when the most changes to algorithms or filters are made in such a short period of time. This remains a core update designed to improve the quality and relevance of results.